Your privacy is important to DoINeedSpineSurgery. We understand that health is a very personal, private subject, and we want you to feel as comfortable as possible visiting our website and using its services. Perhaps you are visiting DoINeedSpineSurgery to learn about health for yourself, perhaps on behalf of someone else. This Privacy Policy and Agreement ("Privacy Policy") will tell you what information we collect about you and about your use of our website. It will explain how we protect that information and what choices you have about how it is used. Please read this Privacy Policy carefully so that you will understand clearly both our commitment to you and your privacy, and how we may collect and use information. By using the DoINeedSpineSurgery site, you agree to the terms of this Privacy Policy. Here are the topics covered:

• What personally identifiable information of yours is collected;
• What organization is collecting the information;
• How the information is used;
• With whom the information may be shared;
• What choices are available regarding collection, use and distribution of the information;
• What kind of security procedures are in place to protect the loss, misuse or alteration of information under our control; and,
• How you can correct any inaccuracies in the information.

PART ONE

Information We Collect
Personal Information is information that can be used to identify or contact you. DoINeedSpineSurgery collects only the personal information you provide to us. We collect the Personal Information that you provide to us in two general and distinct ways: (1) When you register as a Member and/or when you update your account, and (2) When you participate in any of the Electronic Consultation Live Services. We also collect non-personal information through the use of "cookies." DoINeedSpineSurgery does not store any personally identifiable information in any cookies on your computer. All of these are described in more detail below.

Registration and Member Profile
You may use our website without registering or submitting any Personal Information. In that case, the only information we collect will be non-personal information collected through the use of cookies (see details below). However, in order to have access to certain services and content available on our site (e.g., SpineSurgerySurvey), you are required to complete a registration form. We use the Personal Information that you provide through registration to respond to questions from you and/or inform you of significant changes to this Privacy Policy. We may also use this information to send you emails with special promotions or newsletters with content that we think may be of interest to you. You can always opt-out of receiving such emails or unsubscribe to newsletters at the time you register or at any time - see below for more detail about opting-out of receiving emails and newsletters.

The information we collect in the Registration form and SpineSurgerySurvey is set forth below. Required information is indicated by an asterisk*. Provision of all other information is optional.

Registration: *Email Address(used as Member ID*Password (self-determined)*Name (Last, First, MI) *Home Address (Street, P.O. Box, etc.) *City *State *Country *Telephone Number (Home, Work, Emergency Number) *Marital Status *Gender *Age Group/Birthday

Cookies
We also collect anonymous, non-personal information about your use of our site through the use of "Cookies," which are small computer files that we transfer to your computer's hard drive that allow us to know how often someone visits our site and the activities they conduct while on our site (such as the chat rooms you visited, etc.). Every computer is assigned a different cookie by DoINeedSpineSurgery. The information collected by cookies helps us dynamically generate advertising and content on web pages specifically designed for you and also allows us to statistically monitor how many people are using our site and for what purpose. We may use cookie information to target certain advertisements to your browser or to determine the popularity of certain content.

Your browser software can be set to reject all cookies. Most browsers offer instructions on how to reset the browser to reject cookies in the "Help" section of the toolbar. If you reject our cookie, certain of the functions and conveniences of our site may not work properly but you do not have to accept our cookie in order to productively use our site. While it may be possible to link non-personal cookie information to Personal Information collected in other ways, we want you to know that if you accept our cookie we will not, without your consent, link the cookie information we collect to Personal Information you provide to us on our site.

Sponsors, partners, or advertisers on DoINeedSpineSurgery may also use their own cookies when you click on their advertisement or link to their site or service, or even if the advertisement simply appears on a page that you are viewing. Some advertisers use companies other than DoINeedSpineSurgery to serve their ads and these companies ("Ad Servers") may also collect non-personal information through the use of cookies on our website. We do not control these third parties' use of Cookies, or how they manage the non-personal information they gather through them. However, we do require sponsors, advertisers, and Ad Servers who collect cookie information through our website to agree that they will not collect any Personal Information from our site without your consent. They have promised us they will not link any non-personal cookie information collected by them on our site to Personal Information they or others collect in other ways or from other sites. You should review the privacy policy of other sites you visit or link to from our site to understand how these other sites use cookies and how they use the information they collect through the use of cookies on their own sites.

Children
We are committed to protecting the privacy of children. This website is not designed or intended to attract children under the age of 13. We do not collect Personal Information from any person we actually know is under the age of 13.

Public Forums
This Privacy Policy does not protect you when you use DoINeedSpineSurgery public forums. As a service to our users, DoINeedSpineSurgery features chat rooms and bulletin boards where users with similar medical conditions can share information and support one another. In addition, we offer online discussions on a variety of topics moderated by medical experts. You should be aware that any information shared in a chat room, bulletin board or online discussion is public information and may be seen or collected by third parties that do not adhere to our Privacy Policy. You should think carefully before disclosing any personal information in any public forum.

PART TWO

Disclosure of Your Information
Except as set forth in this Article or as specifically agreed to by you, DoINeedSpineSurgery will not disclose any Personal Information it gathers from you on our website. We may release Personal Information to third parties: (1) to comply with valid legal requirements such as a law, regulation, search warrant, subpoena or court order; or (2) in special cases, such as a physical threat to you or others. In the event that we are legally compelled to disclose your Personal Information to a third party, we will notify you unless doing so would violate the law or court order.

Disclosure to DoINeedSpineSurgery Subsidiaries
DoINeedSpineSurgery may disclose Personal Information to its corporate subsidiaries. Any Personal Information provided to subsidiaries of DoINeedSpineSurgery will be treated by those subsidiaries in accordance with the terms of this Privacy Policy.

Disclosure to DoINeedSpineSurgery Operations and Maintenance Contractors
DoINeedSpineSurgery operations and maintenance contractors sometimes have limited access to your Personal Information in the course of providing products or services to DoINeedSpineSurgery. These contractors include vendors and suppliers that provide us with technology, services, and/or content related to better operation and maintenance of our website. Unless you have opted out of receiving emails and newsletters from DoINeedSpineSurgery, these contractors also may have access to your email address to send newsletters to you on our behalf or to send emails to you for purposes such as conducting market research on our behalf. Access to your Personal Information by these contractors is limited to the information reasonably necessary in order for the contractor to perform its limited function for DoINeedSpineSurgery. We also contractually require that our operations and maintenance contractors 1) protect the privacy of your Personal Information consistent with this Privacy Policy, and 2) not use or disclose your Personal Information for any purpose other than providing us with products and services.

Disclosure to Website Service and Content Contractors
Certain content and services offered to you through our website are served on websites hosted and operated by a company other than DoINeedSpineSurgery ("Third Party Contractor Websites"). For example, if you purchase an item through one of DoINeedSpineSurgery's cooperative services (e.g., Drug Store, Medical Equipment), you will be purchasing it from the Third Party Contractor Website and not DoINeedSpineSurgery. DoINeedSpineSurgery does not disclose your Personal Information to these Third Party Contractor Websites without your consent, but you should be aware that any information you disclose once you access these other sites is not subject to this Privacy Policy. DoINeedSpineSurgery does not endorse and is not responsible for the privacy practices of these Third Party Contractor Websites. You should review the privacy policy posted on the other site to understand how that Third Party Contractor Website collects and uses your Personal Information. DoINeedSpineSurgery makes an effort to make it obvious to you when you leave our website and enter a Third Party Contractor Website, either by requiring you to click on a link or by notifying you on the site. In addition, if you see a phrase such as "Powered by" or "in association with" followed by the name of a company other than DoINeedSpineSurgery, then you are on a website hosted by a company other than DoINeedSpineSurgery.

Disclosure to or by Co-branded Channel Partners
DoINeedSpineSurgery is a contractor and provides co-branded content and services to websites hosted and operated by companies other than DoINeedSpineSurgery ("Channel Partner Websites"). You can only access these co-branded content and services through the Channel Partner Website, and usually from the health section of these other websites. Our current Channel Partners are available for your review by contacting information@marketdawg.com. The co-branded DoINeedSpineSurgery pages that you may access through a Channel Partner Website have different registration processes and opportunities for information collection, and Personal Information that you provide on these pages may be shared with the Channel Partners. Each of these co-branded DoINeedSpineSurgery sites has its own privacy policy posted on that site, which explains what information is disclosed by DoINeedSpineSurgery to the Channel Partner and vice versa. If you visit one of these co-branded DoINeedSpineSurgery sites, please read the privacy policy that is posted on that site, as well as the individual privacy policy of the Channel Partner Website.

Credit Card Information Security
Rest assured that your highly sensitive credit card information will be protected and secured by VERISIGN on-line credit card services. For more information regarding their guarantees and privacy policy, please contact their website.

Disclosure to Linked Sites
In addition to the Third Party Contractor Websites that you may access as described above, for your convenience there are links to websites operated by companies other than DoINeedSpineSurgery ("Third Party Websites") that are not contractors who provide content or services through our website. These links may be found in advertisements, referenced within content, or placed beside the names or logos of sponsors. DoINeedSpineSurgery does not disclose your Personal Information to these Third Party Websites and DoINeedSpineSurgery does not endorse and is not responsible for the privacy practices of these sites. If you choose to link to one of these Third party Websites, you should review the privacy policy posted on this other site to understand how that Third Party Website collects and uses your Personal Information.

Disclosure of Aggregate Information
DoINeedSpineSurgery may provide to third parties non-personal information about you that does not allow you to be identified or contacted and that is combined with the non-personal information of other users. For example, we might inform third parties regarding the number of users of our site and the activities they conduct while on our site. We might also inform a medical company (that may or may not be an advertiser on our site) that "30% of our users live east of the Mississippi" or that "25% of our users have tried alternative medicine." Depending on the circumstances, we may or may not charge third parties for this Aggregate Information. We also may not limit the third parties' use of the Aggregate Information, except that we do require third parties to whom we disclose Aggregate Information to agree that they will not attempt to make this information personally identifiable by combining it with other databases or otherwise.

Compliance with State and Federal Law
DoINeedSpineSurgery shall use its best efforts to ensure that all disclosures of Personal Information made pursuant to this Privacy Policy will comply with all final regulations implementing the Administrative Simplification provisions of the Health Insurance Portability and Accountability Act of 1996 (HIPAA) (42 U.S.C. Sec. 201, et seq.) including, without limitation, Standards for Privacy of Individual Identifiable Health Information as well as more stringent California law on and after the effective date of such final regulations as they are promulgated, revised and interpreted from time to time.

PART THREE

How DoINeedSpineSurgery Handles Privacy and Security Internally
DoINeedSpineSurgery wants your Personal Information to remain as secure as possible. That is why we have a two-level security system at DoINeedSpineSurgery that combines leading technical safeguards and a code of conduct for those employees that are permitted to access our customers' Personal Information.

(1)DoINeedSpineSurgery uses Secure Socket Layer (SSL) encryption technology in transmitting your personal information to our servers to help ensure the integrity and privacy of the Personal Information you provide to us via the Internet. Encryption involves systematically scrambling numbers and letters, so that even if someone managed to intercept the information, they would not be able to make sense of it. In order to take advantage of this encryption technology, you need to have an Internet browser that will support 128-bit encryption, such as Netscape or Microsoft Explorer.

(2)Only a limited number of DoINeedSpineSurgery employees are authorized to access your Personal Information. All DoINeedSpineSurgery employees must abide by our Privacy Policy and those who violate our Privacy Policy are subject to disciplinary action, up to and including termination. Although we will make every reasonable effort to protect your Personal Information from loss, misuse, or alteration by third parties, you should be aware that there is always some risk involved in transmitting information over the Internet. There is also some risk that thieves could find a way to thwart our security systems.

PART FOUR

Your Privacy Choices
When you complete the Registration or update your Member Profile, you will be given the option of receiving recurring informational/promotional emails from DoINeedSpineSurgery and/or third parties. You may opt out of receiving emails from or on behalf of DoINeedSpineSurgery at Registration by removing the automatic check mark from the statement that expresses a preference for receiving these emails and newsletters. You may also opt out of receiving these emails and newsletters at any time by changing your preferences within your Member Profile.

We ask for contact information (such as name and email address) if you wish to subscribe to various newsletters. You can unsubscribe from such newsletters very easily. When you have received a newsletter you wish to stop, click on the "reply" button in your mail program, then type in the word "UNSUBSCRIBE" in the "Subject" field and send. DoINeedSpineSurgery Customer Service will unsubscribe you from that newsletter in two to three business days.

At Registration and at various times as you use the site, you may have the option of receiving emails or newsletters from third parties, participating in research or marketing surveys and participating in other activities. You may exercise these options by placing a check mark beside a statement that expresses a preference for receiving these communications or participating in these activities. You may change your decision at any time by changing your preferences within your Member Profile or by following other directions provided in association with the individual communication or activity.

This privacy statement applies only to the DoINeedSpineSurgery website. The DoINeedSpineSurgery site does contain links to other sites. Once you enter another website (whether through an advertisement, service, or content link), be aware that DoINeedSpineSurgery is not responsible for the privacy practices of such other sites. We encourage you to look for and review the privacy statements of each and every web site that you visit through a link or advertisement on DoINeedSpineSurgery's site or any site that collects Personal Information from you.

PART FIVE

Updating Your Personal Information and Contacting DoINeedSpineSurgery
You can always contact us in order to (1) inactivate your Personal Information from our systems, (2) update the Personal Information that you have provided to us, and (3) change your preferences with respect to marketing contacts or other activities, by emailing us at information@marketdawg.com. Such changes will not have any effect on other information that DoINeedSpineSurgery maintains.

You should be aware that it is not technologically possible to remove each and every record of the information you have provided to DoINeedSpineSurgery from our servers. The need to back-up our systems to protect information from inadvertent loss means that a copy of your personal information may exist in a non-erasable form that will be difficult or impossible for us to locate. Nevertheless, we promise that upon receiving your request, all personal information stored in the databases we actively use for research and daily business activities, and other readily searchable media, will be inactivated.

Privacy as it applies to the Internet is a dynamic, rapidly developing area. In the future, we may make significant changes to our privacy policy affecting the use of the Personal Information we collect. We will notify you by email of any significant changes and obtain your "opt-in" consent to any significant new uses of your Personal Information, if it was collected from you prior to a significant change in this policy. We may also make non-significant changes to our Privacy Policy that generally will not affect our use of your Personal Information. You should also check this posted Privacy Policy for any future changes. If you do not agree to the terms of this Privacy Policy or any revised policy, please exit the site immediately.